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Sisters Nicky and Simone ZIMMERMANN founded their namesake label in 1991. They fast won a loyal following - smart, sartorially savvy women with an eye for quality fabrics and clever cutting. ZIMMERMANN began literally and creatively in Sydney, with Nicky focusing designing dresses and selling them at Paddington markets. Through the week Nicky would design and create garments from her parent’s garage in preparation for the weekend market. The markets were an opportunity for Nicky to refine her aesthetic and to see first-hand how women responded to fashion.

“While working the markets, I had two pages of editorial in Australian Vogue. That was a significant moment because I suddenly started to receive orders from boutiques around Australia and I could feel some real momentum. Soon after I opened a small store in Darlinghurst.”

In 1991, Nicky’s sister Simone joined the growing ZIMMERMANN business. Nicky’s relationship with Simone has been the cornerstone to ZIMMERMANN’S longevity and success. “I could never have achieved what we have without Simone. While the business has evolved and fashion has changed, Simone has been a voice of reason and a constant.”

Early in its evolution, ZIMMERMANN took the bold step of fusing fashion with swimwear and presented it to the world. It soon found it’s footing with the worlds fashion leaders. ZIMMERMANN’S bold original prints, beautifully made one-pieces and sculptural bikinis created a new point of reference in flattering, sexy and stylish swimwear.

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